Marketing Manager Animal Health BE/NL

For our client, a sustainable and passionate company committed to leading in animal health through innovative and trusted products and services to support the veterinary profession. We are looking for a Marketing Manager Belgium/Netherlands

Are you a dynamic marketing professional with a passion for the veterinary industry? You can send your CV in English to TAEngageBenelux@inizio.com.

Job

Main Purpose of the Job:

Develop, manage, and implement Go-to-Market (GTM) strategies, Marketing Brand plans, and communications.
Ensure successful execution of the Group brand strategy in the local market.
Ensure long-term brand positioning and success of all brands in the local market.
Set priorities in the development of the product portfolio.
Lead, mentor, and manage the Marketing team, which includes a Technical Manager and a Marketing Officer.

Key Responsibilities and Accountabilities:

Lead the local marketing team in developing and executing the GTM and Marketing plans in alignment with Group Marketing.
Deliver and manage B2B multi-channel marketing activities and campaigns.
Conduct strategic planning of products and marketing in coordination with Group plans.
Demonstrate commercial acumen and ability to show ROI.
Roll out the portfolio/brand strategy and ensure local implementation of brand plans by the sales team.
Provide insights and strategic steering of sales activities from a product perspective, giving feedback for new product development.
Generate progress reports on marketing successes, product focus, and KPI tracking to the General Manager.
Use strategic and commercial analysis to drive awareness and usage of differentiated products and brands.
Establish promotional plans for key local products.
Prepare products for sale, including correct packaging, forecasting, and pricing in line with current market data and positioning.
Act consistently with regulations/policies, ethics, and compliance.
Participate in S&OP meetings to contribute to forecasting and supply, and participate in budgeting processes.

General:

Undertake additional tasks as defined by the Line Manager.
The job scope is principally within BE & NL, but occasional travel will be required. Partly home based or office based (Region West-Flanders)

Profile

Skills and Qualifications:

Effective and decisive leader.
Proven experience in developing marketing plans and campaigns.
Strong project management, multitasking, and decision-making skills.
Metrics-driven marketing mind with an eye for creativity.
Experience with marketing automation and CRM tools.
Proficiency in online marketing and social media strategy.
Willingness and flexibility to travel.

Required Education:

Minimum Bachelor’s degree.

Required Experience:

Minimum 5 years of experience in a similar role in the pharmaceutical or animal health industry

Languages:

Dutch: native proficiency.
English: professional working proficiency.

Benefits

What our client offers :

· Comprehensive Benefits: Enjoy a range of benefits including health, well-being and retirement plans. Attractive bonus plan.

· Work-Life Balance: We prioritize your work-life balance

· Professional Development: Benefit from ongoing training, professional development programs, and career growth opportunities to enhance your skills and advance your career.

· Supportive Work Environment: Join a collaborative and inclusive team that values your input and supports your professional journey.

· Company Culture: Be part of a vibrant company culture with regular team-building activities, social events, and recognition programs.